Trade fairs and weekend pop-ups are great for sales, as long as you can take payment quickly away from your usual counter.
Pop-ups bring new customers, but they also bring patchy signal, crowded stands and customers who want to pay in different ways.
Bring more than one way to pay
- A charged POS terminal for cards and tap.
- A printed QR code or link for customers who prefer to pay from their phone.
- Your account number for transfers, as a last resort.
Keep the stand's sales separate
Use a subaccount or a dedicated terminal for the event, so you can see exactly what the weekend made once you're home.
